Hit someone at 40mph and there's an 80% chance they'll die...

Hit them at 30mph and there's an 80% chance they'll live.  Many drivers who receive speeding tickets say they had no idea they were travelling in a 30mph zone. Yet driving just a few miles above the speed limit can mean the difference between life and death - 80% of people hit by vehicles at 40mph die compared to 20% at 30mph. Now the Partnership is aims to reduce the number of crashes on the county's roads by increasing motorists awareness of the speed limit in built-up areas with the use of the new campaign: Unless otherwise signed streetlights mean 30mph.

Order yourself a booklet

For further information look out for our information booklet across the county.
You can download a copy here, alternatively if you would like a paper copy posting to you please email us at info@safetycamera.org 

Fact file

• In 2008 speeding contributed to 23,195 serious injuries and 2,351 deaths on Great Britain's roads*.
• The force of the impact on a cyclist or pedestrian is increased by a third when they are hit at 35mph rather than 30mph.
• An average family car travelling at 35mph will need an extra 21 feet to stop than one travelling at 30mph.
• Where there is a system of street lighting, 30mph signs can only be present at the start of a 30mph zone because highway rules do not permit further 30mph repeater signs to be erected.

*Source: Reported Road Casualties Great Britain: 2008 Annual Report produced by the Department for Transport

Every year inappropriate speed kills or injures over 100,000 people... Know your limits.

SLOW DOWN - DRIVE SAFELY - SAVE LIVES